Clicks and Compassion. Communicating Development in the Content Economy.

A month ago, YouTube phenomenon Jimmy Donaldson, better known under his online persona “Mr. Beast” uploaded a new video that – like all his recent videos – immediately went viral and so far, has racked up 125 million views. In a not unusual departure from his regular type of videos, …

Communicating Development to Gen Z and Millennials: TikTok or Podcasts?

The Traditional Ways of Communicating Development Online For many years, organizations that advocate for societal and political progression, policy changes for vulnerable groups of people, and other types of social development have been communicating their demands, work, and progress online. There have been a variety of ways of communicating those …