{"id":1419,"date":"2026-05-22T14:09:39","date_gmt":"2026-05-22T12:09:39","guid":{"rendered":"https:\/\/wpmu.mau.se\/vkexpo\/?p=1419"},"modified":"2026-05-27T11:25:35","modified_gmt":"2026-05-27T09:25:35","slug":"ture-wiberg","status":"publish","type":"post","link":"https:\/\/wpmu.mau.se\/vkexpo\/?p=1419","title":{"rendered":"Ture Wiberg"},"content":{"rendered":"<div id=\"fb-root\"><\/div>\r\n\n<p>Traditionell reklam f\u00f6r skidanl\u00e4ggningar visar ofta den perfekta skidsemestern, glada barnfamiljer, nypistade backar, klara f\u00e4rger, fint v\u00e4der och en l\u00e4ttillg\u00e4nglig fj\u00e4llupplevelse. I det h\u00e4r projektet har jag velat unders\u00f6ka ett annat s\u00e4tt att gestalta Riksgr\u00e4nsen. <\/p>\n\n\n\n<p>Min sociala medier-kampanj riktar sig till unga vuxna, 18-30 \u00e5r, som s\u00f6ker en skidort pr\u00e4glad av offpist, gemenskap, spontana sessions, midnattssol och k\u00e4nslan av att befinna sig p\u00e5 en plats som \u00e4r b\u00e5de r\u00e5 och magisk. <\/p>\n\n\n\n<p>Genom ett intensivt, kontrastrikt och f\u00e4rgstarkt bildspr\u00e5k med Eurostile-typografi har jag velat skapa en visuell v\u00e4rld som ligger n\u00e4rmare snowboardkultur, actionsport, klubbaffischer, gatugrafik och experimentellt fotografi. Bilderna \u00e4r ibland sv\u00e5rtolkade och \u00f6verdrivna, men det \u00e4r ocks\u00e5 en del av uttrycket. De ska inte bara presentera platsen, utan f\u00f6rst\u00e4rka k\u00e4nslan av den.<\/p>\n\n\n\n<p><strong>St\u00e5ende Hardpost<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"1842\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/rodgul-768x1024.jpg\" alt=\"\" class=\"wp-image-1842\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/rodgul-768x1024.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/rodgul-225x300.jpg 225w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/rodgul-1152x1536.jpg 1152w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/rodgul-143x190.jpg 143w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/rodgul.jpg 1536w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"1843\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3410-768x1024.jpg\" alt=\"\" class=\"wp-image-1843\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3410-768x1024.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3410-225x300.jpg 225w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3410-1152x1536.jpg 1152w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3410-143x190.jpg 143w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3410.jpg 1536w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"1844\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3268-768x1024.jpg\" alt=\"\" class=\"wp-image-1844\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3268-768x1024.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3268-225x300.jpg 225w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3268-1152x1536.jpg 1152w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3268-143x190.jpg 143w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF3268.jpg 1536w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"1845\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF2552-768x1024.jpg\" alt=\"\" class=\"wp-image-1845\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF2552-768x1024.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF2552-225x300.jpg 225w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF2552-1152x1536.jpg 1152w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF2552-143x190.jpg 143w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/DSCF2552.jpg 1536w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Liggande Hardpost<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"1849\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/LIFTAR-UTAN-TEXT-1024x683.jpg\" alt=\"\" class=\"wp-image-1849\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/LIFTAR-UTAN-TEXT-1024x683.jpg 1024w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/LIFTAR-UTAN-TEXT-300x200.jpg 300w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/LIFTAR-UTAN-TEXT-768x512.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/LIFTAR-UTAN-TEXT-1536x1024.jpg 1536w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/LIFTAR-UTAN-TEXT-285x190.jpg 285w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/LIFTAR-UTAN-TEXT.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"1848\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/GEMENSKAP-1-1024x683.jpg\" alt=\"\" class=\"wp-image-1848\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/GEMENSKAP-1-1024x683.jpg 1024w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/GEMENSKAP-1-300x200.jpg 300w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/GEMENSKAP-1-768x512.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/GEMENSKAP-1-1536x1024.jpg 1536w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/GEMENSKAP-1-285x190.jpg 285w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/GEMENSKAP-1.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"1847\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/sno-2-1024x683.jpg\" alt=\"\" class=\"wp-image-1847\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/sno-2-1024x683.jpg 1024w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/sno-2-300x200.jpg 300w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/sno-2-768x512.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/sno-2-1536x1024.jpg 1536w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/sno-2-285x190.jpg 285w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/sno-2.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Story-Format<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"1851\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/SOLSTOL-1-576x1024.jpg\" alt=\"\" class=\"wp-image-1851\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/SOLSTOL-1-576x1024.jpg 576w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/SOLSTOL-1-169x300.jpg 169w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/SOLSTOL-1-768x1365.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/SOLSTOL-1-864x1536.jpg 864w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/SOLSTOL-1-107x190.jpg 107w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/SOLSTOL-1.jpg 1152w\" sizes=\"auto, (max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"1852\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/story-1-576x1024.jpg\" alt=\"\" class=\"wp-image-1852\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/story-1-576x1024.jpg 576w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/story-1-169x300.jpg 169w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/story-1-768x1365.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/story-1-864x1536.jpg 864w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/story-1-107x190.jpg 107w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/story-1.jpg 1152w\" sizes=\"auto, (max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"577\" height=\"1024\" data-id=\"1850\" src=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/OL-1-577x1024.jpg\" alt=\"\" class=\"wp-image-1850\" srcset=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/OL-1-577x1024.jpg 577w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/OL-1-169x300.jpg 169w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/OL-1-768x1364.jpg 768w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/OL-1-865x1536.jpg 865w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/OL-1-107x190.jpg 107w, https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/OL-1.jpg 1153w\" sizes=\"auto, (max-width: 577px) 100vw, 577px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Traditionell reklam f\u00f6r skidanl\u00e4ggningar visar ofta den perfekta skidsemestern, glada barnfamiljer, nypistade backar, klara f\u00e4rger, fint v\u00e4der och en l\u00e4ttillg\u00e4nglig fj\u00e4llupplevelse. I det h\u00e4r projektet &hellip;<\/p>\n","protected":false},"author":1051,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":["post-1419","post","type-post","status-publish","format-standard","hentry","category-vk-utstallning-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\r\n<title>Ture Wiberg - K3 Visuell Kommunikation EXPO 2026<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/wpmu.mau.se\/vkexpo\/?p=1419\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Ture Wiberg - K3 Visuell Kommunikation EXPO 2026\" \/>\r\n<meta property=\"og:description\" content=\"Traditionell reklam f\u00f6r skidanl\u00e4ggningar visar ofta den perfekta skidsemestern, glada barnfamiljer, nypistade backar, klara f\u00e4rger, fint v\u00e4der och en l\u00e4ttillg\u00e4nglig fj\u00e4llupplevelse. I det h\u00e4r projektet &hellip;\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/wpmu.mau.se\/vkexpo\/?p=1419\" \/>\r\n<meta property=\"og:site_name\" content=\"K3 Visuell Kommunikation EXPO 2026\" \/>\r\n<meta property=\"article:published_time\" content=\"2026-05-22T12:09:39+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2026-05-27T09:25:35+00:00\" \/>\r\n<meta property=\"og:image\" content=\"https:\/\/wpmu.mau.se\/vkexpo\/wp-content\/uploads\/sites\/65\/2026\/05\/rodgul.jpg\" \/>\r\n\t<meta property=\"og:image:width\" content=\"1536\" \/>\r\n\t<meta property=\"og:image:height\" content=\"2048\" \/>\r\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\r\n<meta name=\"author\" content=\"Ture Wiberg\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ture Wiberg\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/wpmu.mau.se\\\/vkexpo\\\/?p=1419#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wpmu.mau.se\\\/vkexpo\\\/?p=1419\"},\"author\":{\"name\":\"Ture Wiberg\",\"@id\":\"https:\\\/\\\/wpmu.mau.se\\\/vkexpo\\\/#\\\/schema\\\/person\\\/191926af7530c3b8a5a6129875beb4f6\"},\"headline\":\"Ture Wiberg\",\"datePublished\":\"2026-05-22T12:09:39+00:00\",\"dateModified\":\"2026-05-27T09:25:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/wpmu.mau.se\\\/vkexpo\\\/?p=1419\"},\"wordCount\":153,\"image\":{\"@id\":\"https:\\\/\\\/wpmu.mau.se\\\/vkexpo\\\/?p=1419#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/wpmu.mau.se\\\/vkexpo\\\/wp-content\\\/uploads\\\/sites\\\/65\\\/2026\\\/05\\\/rodgul-768x1024.jpg\",\"articleSection\":[\"VK Utst\u00e4llning 2026\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/wpmu.mau.se\\\/vkexpo\\\/?p=1419\",\"url\":\"https:\\\/\\\/wpmu.mau.se\\\/vkexpo\\\/?p=1419\",\"name\":\"Ture Wiberg - 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